Bookmark revamps enRoute, Air Canada’s award-winning in-flight magazine
Spafax’s marketing and content creation arm, Bookmark Content and Communications, was featured in Cision for its fresh take on Air Canada’s in-flight magazine, enRoute.
Keeping enRoute’s core focus of showcasing the best of Canada to a premium audience, Bookmark’s design revamp utilised a bold, cinematic format, with editorial content anchored by quality, in-depth perspectives on the latest lifestyle and travel trends in Canada and the world. Each enRoute issue is themed, and centres around meaningful and thought-provoking stories about modern Canada and inspirational Canadians. At the same time, the refreshed magazine was also designed to perfectly complement the enRoute website. Exclusive behind-the-scenes content and stunning visuals are resources that cement enRoute as travellers’ go-to resource for information about all things Canada related.
Read the full article at Cision